CRM data security with more OOMPH!

In the digital age, customer data security is an incredibly serious matter and the source of worry for many business leaders. But it doesn’t have to be.

Data is one of the most valuable assets a business can have, and at the end of the day, one that no business, from the largest multinational juggernaut to the boutique independent startups and small businesses, can afford to compromise. What’s more, for SMEs, protecting customer data is not just about meeting regulatory requirements, delivering marketing campaigns or fuelling the sales pipeline for a contingent of hungry sales reps; it's about building trust and ensuring business continuity.

At Oomph, we believe in leading by example when it comes to data security. We understand the importance of data security, and our CRM system prioritises the integrity and protection of your data. But why is data security so crucial, and how does Oomph ensure your data is safeguarded? Let's explore these questions and more.

The importance of data security in business

No matter your industry, if you have customers, suppliers or partners, data security should be at the top of your business priorities. Your CRM system, the primary central platform for customer relationships, sales and marketing, holds a treasure trove of sensitive information. Typically, that includes customer contact details, communication histories, financial transactions, purchase history and more. For many businesses, this could also include sensitive information such as bank and credit card details, personal identification numbers, and other private financial data.

Imagine the potential fallout if this data were to fall into the wrong hands. Data breaches can lead to significant financial loss, legal penalties, and irreparable harm to your company's reputation that can take years to repair. We’re all aware of regulations such as GDPR and the companies that flout them. Is it worth the risk?

Getting proactive about business data security means implementing robust security measures, such as encryption, access controls, and regular security audits. This not only protects against unauthorised access, but also ensures that your customers' information remains confidential and secure. As cyber threats become more sophisticated and many different business systems now interact and connect, it is imperative that your customer relationship management system can keep up.

Our approach to data protection

We don't just supercharge your CRM and data management system; we give it some real OOMPH! The system is built around the real pressure points of SMEs, and because of that, our commitment to data security is absolutely unwavering. We know that alongside a slick, smooth and intuitive system, we need to ensure your business data is always secure and compliant with regulatory standards. Here's how we achieve this:

1. Separate databases for each customer

The Oomph system utilises separate databases for each customer. We take a totally siloed approach, ensuring that your data is isolated and protected. This approach minimises the risk of cross-contamination and unauthorised access, providing a secure environment for your business operations.

2. Data sovereignty and local storage

Oomph stores all customer data right here within the UK, with backups also located in the UK. By adhering to local storage regulations, we ensure that your data is subject to UK data protection laws, providing an additional layer of security and compliance. It also means that we can respond quickly to any changes or threats.

Our UK-based provider further reinforces our commitment to data sovereignty, ensuring that your data remains under the jurisdiction of stringent UK data protection regulations.

Why data sovereignty matters

Data sovereignty refers to the concept of data, business or otherwise, being subject to the laws and governance structures of the nation in which it is collected, processed or stored. For businesses, especially those operating within regions with strict data protection regulations like the UK, data sovereignty is essential. It ensures that data handling complies with local laws, which is crucial for avoiding legal complications regarding how data is stored, as well as managing customer privacy.

With increasing concerns over global data breaches and the implications of data transfer across borders, maintaining data sovereignty has become key critical, but not all customer relationship managers are made equal. By keeping your data firmly within the UK, Oomph ensures that your business is protected by robust legal frameworks, enhancing your data security and compliance.

The right tool for the job, whatever the job

By choosing Oomph, you're not just opting for a CRM platform; you're investing in a secure, reliable, and efficient data solution that prioritises your business needs. If you’ve ever dreamed of having a CRM system that works as hard for your business as you do, you’ve found it in Oomph.

Our system integrates seamlessly with popular SME business operation and accounting tools like Sage, Xero, Google Mail, QuickBooks, and Microsoft Office 365, allowing you to consolidate customer data from various sources into a single, secure and transparent platform. It couldn’t be easier.

Oomph's comprehensive suite of features, from customer management and sales forecasting to advanced reporting and file management, ensures that your business operations are streamlined and efficient.

Our automated processes save you time and reduce the risk of human errors, allowing you to focus on what matters most – growing your business and keeping your data safe and secure. Plus, our support teams are here to help you get the most from it. If you're seeking a new CRM system or CRM tool to support your business processes, sales processes or provide customer support architecture, you'll find a lot to love in Oomph.

At Oomph, we know the pressure you're under as an SME, and we're here to help. Keep your valuable CRM data under lock and key, safe and compliant with Oomph, and experience the peace of mind that comes with knowing your data is in safe hands.